Basic content writing interview questions for freshers and interns (2024)
1. What is content writing?
material writing is a skill that needs you to create various types of material, particularly for the purposes of digital marketing.
It might be captions on social media postings, blog pieces, web page content, landing pages, product descriptions on eCommerce websites, and so on.
2. What is the role and importance of content writing?
Below is a list of the primary roles and benefits of content writing:
- The most effective way to get your business in the digital sphere.
- A communication channel to reach customers.
- Audience engagement and retention.
- Providing information.
- Boost SEO.
- Cater to newspapers and magazines.
- Establish credibility and validation.
- Creating books
3. What is web content?
Web content, or website content, refers to the content written for a website’s pages. Web content includes the content on the homepage, service/product pages, about the company page, and so on.
The goal of web content writing is to tell the audience about the company, its products and services, benefits and features, specs, and so on. The primary goal of web content is to attract visitors to the website and convert them into clients.
This is one of the best web content writer interview questions for beginners. As a result, you must be familiar with the solution and be able to explain it using an example.
It is a sort of web page where visitors arrive via sponsored ad campaigns, email marketing campaigns, or other channels.
It is termed a landing page because it is where the audience arrives after clicking a link in an ad or other digital marketing campaign.
Landing pages are typically designed for a single product or service, with the primary goal being conversion. Here, copywriting takes precedence over SEO. Trust signals, scarcity, urgency, and other related variables are addressed on a landing page to increase conversions.
4. What are landing pages?
5. What are the different types of content?
The different forms of content include:
- Article And Blog Post
- Web Content
- Copy Writing
- Social Media Marketing
- SEO Content
- eBooks
- Press Releases
- new Writing
6. Do you know about any content management systems?
There are several content management systems (CMS), like WordPress, Joomla, Drupal, Magento, etc. However, I have worked only on WordPress.
7. What is the difference between content writing and copywriting?
The difference between copywriting and content writing lies in the purpose. The core purpose of content writing is to offer information, instructions, or educate the audience.
On the other hand, copywriting is done primarily to drive sales for the business. It is like a salesperson writing content.
While content writing can also help in driving sales, but it is not the primary motive. Copywriting is more persuasive than content writing.
Examples of Content Writing
- Blog posts
- News writing
- Tutorials
- eBooks
- Newsletters
- Press release
Examples of Copywriting
- Landing page
- Ad copies for PPC campaigns, and social media campaigns
- Product pages
- Sales emails
- Website sales copy
8. What is the difference between content writing and creative writing?
There are several differences between creative writing and content writing, as shown below:
9. What is editing? Explain in simple terms.
Editing is the art of enhancing the quality of the content by working on its organization, grammar, presentation, and ensuring that the context of the content is conveyed in the best possible manner.
In editing, the parts of the content may be removed, rewritten, or added. It is a crucial part of content writing and a crucial skill that every content writer should have.
10. What is proofreading?
Proofreading is the process of corrective misspellings, typing errors, punctuations, and other surface issues in a piece of content.
The proofreading skills require command over the language in which the content is written. Its purpose is to give the final touch to the content before proceeding with it for publishing.
11. Why did you choose to become a content writer?
This is among the most common content writing interview questions for freshers. You need to answer it well by explaining the reasons behind choosing to build a career in content writing.
For example, you can say that writing is something that you enjoy or you are passionate about.
12. Do you read books? What are some of your favorites?
Usually, people who have an interest in writing tend to have an interest in reading as well. If you are one of this sort and are asked about your favorite books or authors, mention the top books and writers that you love to read.
This is one of the top content writing interview questions for freshers. The good thing about it is that you can answer it without preparation.
13. What is plagiarism in content writing?
When you present someone else’s content or work as your own, it is called plagiarism. In content writing, copying a piece of content and using it in your own content is considered plagiarism.
The following can be counted as plagiarism in content writing:
- Using someone’s content without proper credit
- Using ideas of other people and presenting them as your own
- Copying content from other websites and using it on your website
- Sharing wrong or misleading information about the source of a quotation
- Not giving proper credit to the data/information to the original sources
- Using someone’s else quotations without giving credit
14. Which are the free plagiarism checker tools?
Some of the best tools to check plagiarism for free are:
- Duplichecker
- Small SEO Tools
- Quetext
- Plagiarism Detector
15. What is content spinning? Why you must avoid it?
The process of using automatic content generation tools to create a second copy of the content is called content spinning. Here, the tools change certain words with their synonyms or alternate words and generate new content.
Content spinning can also be done manually if a person rewrites a piece of content by simply changing the words in a piece of content with their synonyms.
16. What is freelance writing?
Freelance writing or freelance content writing is a profession where a content writer works with clients on a contract basis. In this case, the content writer finds the projects on his own, decides the rates with the client, and works on the projects without working as a full-time employee.
A freelance writer doesn’t have any fixed working hours like a job. He/she can choose to work anytime or anywhere, but the end goal is to meet deadlines and deliver the projects on expected timelines.
Moreover, the salary of a freelance content writer is not fixed. He/she can earn according to the rates offered to clients, the amount of work done, etc.
17. What is Grammarly? Have you used it?
Grammarly is one of the most popular content writing tools that help in creating error-free content. It is an AI-based writing assistant. Grammarly is the preferred choice of content writers because it shows corrections, suggestions, etc. related to grammar, spellings, word choices, sentence structure, and more.
The free version of Grammarly checks for:
- Grammar
- Spellings
- Punctuation
- Word count
18. What is the difference between Grammarly Free vs Premium?
The core differences between Grammarly’s free and premium versions are that the latter allows you to check plagiarism and offers advanced grammar suggestions.
